Catarina Rodrigues, 1988 My career is characterized by the multidisciplinary context of creative practice – from creative direction, to branding, to strategy, to team and project leadership. I develop processes with clients and creatives in which the methodology and critical strategy stand out and become the highlights of their development. I have a strong experiencein health communication. A subject of great importance in the most recent years of my career – the portfolio can be consulted here. Degree in Graphic Design and Advertising (ESMAD) I am continually acquiring creative and problem-solving skills – Design Thinking (ESAD), Digital Brand Management (EDIT) and more recently Design Bits and Basics of Service Design (AALTO University).

Current

studium . creative studio 2019 — present

⋅ Responsible for the creative processes development of studium . creative studio .
⋅ Dedicated to communication design projects – digital and print -, art direction, architecture and product design.
⋅ Focused on leading multidisciplinary teams, as well as manage project and clients.
. Responsible for the studio creative, processual and strategic approach, like in communication trends, visual language, style and the positioning with clients and peers.
. Proximity relation with the inherent to creative development bureaucratic processes.
. Direção de projetos com relação direta com diferentes equipas técnicas, criativas ou institucionais — liderança, controlo, definição de agentes de comunicação entre outras funções associadas ao cargo.

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AMMP Brand & Management Agency 2014 – present ⋅ Responsible for developing AMMP Brand & Management Agency ‘s brand processes. ⋅ Dedicated to naming (POPKISS, WNDER, DOMODOMO), creative strategy, brand direction and management, communication and project planning. ⋅ Focused on the activation of the different agents (from the client to the creative teams). . A close relationship with the client’s business strategies as well as constant analysis and improvement of their brand. → know more

Experience

studium . creative studio 2014 — present ⋅ Responsible for developing concepts and visual trends, implemented in multidisciplinary and interdepartmental projects, namely at the intersection of communication design and architecture, through visual identities, signage, communication design, among others. → know more

MONSTRUKTOR, the author 2014 – present ⋅ Curator, editor and art director for the author Sérgio Miguel Magalhães. ⋅ Responsible for the compendium of the author’s writings, 04 books: Future blue – 2022, Hórus publishing house #The last 140 characters, vol.3 – 2014 #QOTD + #No longer QOTD, vol. 2 – 2013 #QOTD, vol.1 – 2013 → learn more

Blog awcat 2013 – present ⋅ Personal interpretation of what surrounds me, in short essays eager for awareness and criticism, reflecting my personal and professional position. ⋅ Author of short texts and considerations on a wide range of topics. → know more

PT Made 2014 – present ⋅ Creator in the brand dedicated to product design studium . creative studio . → learn more

Patron

Guidance of curricular internships at Escola Secundária Artística Soares dos Reis 2018 – 2020 ⋅ Responsible for guiding and integrating students into methodological processes and stages of creation and decision-making, through a short-term experience at the studium . creative studio .

Communication designer

metroquadrado2012– 2013 ⋅ Graphic designer integrated into multidisciplinary projects with a wide range of themes and clients. . Focused on visual identity, editorial, communication design, web design, architecture and other projects. → know more

KMS Team 2010 – 2010 (Munich, Germany) ⋅ Integrated graphic designer in different communication design projects for clients such as Vodafone and MAN trucks. → Learn more

Communication designer

Nido Magazine 2010 – 2010 (Munich, Germany) ⋅ Graphic and editorial designer, dedicated to the layout of the various editions of the German magazine Nido Magazine, from the Stern group.

Trainning

Aalto University2024 ⋅ Course on service design and the relationship between design, the designer and the user.

Aalto University2024 ⋅ Course dedicated to a broad knowledge of design as a discipline. . Research into sustainability, collaboration, innovation and management, among others.

ESAD2024 ⋅ Development of skills in the exploration of concepts and fundamental principles of thought. . Learning processes, techniques and tools for cooperation and the development of entrepreneurial or intra-entrepreneurial projects aimed at solving problems or exploiting opportunities.

EDIT . Disruptive digital education
2023 ⋅ Brand management, brand position, identity & equity, trends and consumer knowledge in digital channels, management in the digital world.

CRIAP Institute2022 – 2022 ⋅ Presentation techniques, teaching resources, public speaking and other skills.

Short term courses

Key School2019 – 2019 ⋅ Team management techniques, criteria and forms of leadership, among other topics.

ESEIG2006 – 2009 ⋅ Course focused on the practical and theoretical nature of graphic design.

Special projects

Awards

2023. Winner of the competition – Archetype 2023: INNOVATION award – promoted by the Order of Architects (OASRN) and N41º . Winner of the competition – Archetype 2023: MASTER award – promoted by the Order of Architects (OASRN) and N41º 2019Winner of the competition – Competition of Ideas: Exhibition and Mobile Projector – promoted by Visual Spaces of Change (VSC U. Porto – CCRE-CEAU/FAUP)

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Exhibitions

2019. Design Systems – promoted by Porto Design Biennaleas part of the 03 workshops in which I took part (Impossible Methods – Luiza Prado and Pedro Oliveira, News That Will Change the World – Belle Phromchanya, Means of Production – Ruben Pater). . Creative installations inserted in the urban fabric of great flow, such as Porto’s metro stations. Portographic – created and promoted by studium . creative studio , in a critique of 2019’s Porto. . Art direction, curation and visual communication content production, exhibition and media implementation. .
Coordenação da equipa de design de comunicação. 2018 The UNbuilt Series — criada e promovida pelo studium . creative studio , as part of the selection for the month of architecture of the Order of Architects of the northern regional section. . Art direction, curation and visual communication content production, exhibition and media implementation.
. Communication design team coordination.

Editions/books

⋅ Co-author of the Monograph The Narrative of the Journey on the occasion of the 20th anniversary of the studium . creative studio . . Co-autora do Sistema Metodológico com Sérgio Miguel Magalhães ⋅ Participation in the book Modes of Criticism #05 about Porto Design Biennale 2019 — Francisco Laranjo’s edition.

Conferences and webinars

Porto Design Biennale2019 and 2021 edition with Design Systems and Captivating fibersphere workshops

International Assembly Festival (INTL)Edition 2023 with Mirko Borsche, Can Yang, Patrick Thomas, Shivani Parasnis, DesignStudio, Annie Atkins, Zhongkai Li, Porto Rocha, Ruben Pater, Neo Neo

Future London Academy
→ Design Leadership Series with Justine Lançon from Mejuri, Fede Garcia from BCW, Josh W Higgin from Atlassian, Kate Stanners from Saatchi & Saatchi and Tiffany Rolfe from R/GA
Branding in the Era of the Goldfish with Asa Cook from Intertype Studio
Why Creative Leaders Make Great Business Leaders with Huge Inc
Mirko Borsche
Branding Process: From an Initial Concept to a Refined Direction with Robyn Butler and Campbell Butler from Lovework Studio
→ Building Better Design Teams with Marc Maleh and Matt Hexemer from HUGE
How to Create Strong Brands with Ekaterina Solomeina
How to be More Creative with Thierry Brunfaut from Base Design

. Clube da Criatividade de Portugal
Masterclass – Estratégia: da Criação do Negócio à Marca with Joana Sepúlveda
Masterclass – Digital Acceleration with Pedro Patrício

Colectivos PLÁKA
The time(s) of Contemporaneity I / Politics of Survival / To School Out of School / The time(s) of Contemporaneity II / Práticas Pós-Nostálgicas / Love and Garbage / Desejos Compulsivos

. Futuress
An Anti-colonial History of Colors with Luiza Prado
Decolonizing Typography with Aasawari Kulkarni and Naïma Ben Ayed

Anton Vidolke
Citizens of the cosmosForward Festival Munich 2021Future Forum

2018, 2019

Arcada 2019
The future of designDoors of Time Paredes de Coura Traditional architectureAGI Open

Process is the project